Wellington Creative Markets Ltd (AKA Wellington Creative) was set up to:

  • Helping artists, designers and small businesses to thrive

  • Creating a tangible experience of the ‘Creative Capital’

  • Helping people find a work/life balance doing what they love

  • Be an example of a sustainable (environmentally, economically, structurally, socially) business, so the company can operate long term serving the community through the points above


Wellington Creative does this by creating high quality, repeatable opportunities for artists, designers and small businesses to take advantage of, such as:

Wellington Creative launched the Wellington Underground Market in 2009, then in 2014 they launched their next venture on the Wellington Waterfront, the much loved Wellington Pop-Up Villages. The Pop Up Villages have grown from strength to strength providing a valuable stepping stone for small business to experience full-time retail for short periods.
They are also Wellington's only retail business incubator and have acted as a springboard for many businesses over the years who have gone on to exporting, wholesaling and/or full-time retail.


“The benefits are much more than making sales: you can learn how to best sell your product, assess your pricing, product reception and identify your product strengths and weaknesses. The market is wonderful to be part of!” Anna, Zamm Lights



“We are always looking for new opportunities to connect Wellington artists and small businesses with shoppers in a fun and creative way."
- Helena
“Making a living from your creativity and having a great work-life balance really is feasible, I see it happening every day.” 
- Wendy

Helena Tobin & Wendy Jasper, Directors


"Hard yards pay off as craft

market proves tourism hit"
The Waikato Times & 

The Dominion Post



cutlery part of plan to

make Wellington's market

waste free"

The Dom Post / stuff.co.nz



Find us along Wellington Waterfront in summer, winter & spring

  • Facebook - Black Circle